What Is Marketing?
To too many people marketing equates to one of two things: – Selling: with all that entails such as the dreaded double-glazing or financial salesman. – Advertising: with all that entails such as the...
View ArticleIs Direct Sales A Good Business?
Direct sales increase profits for companies. It is one of the strongest forms of marketing that will make you the most money. Another key factor in direct sales is having a great product to sell to the...
View ArticleTips for Successful Mortgage Direct Mail Marketing
If you are confused about the effectiveness of Direct mail marketing, as many considers it, a thing of past, experts argues that this perception is a myth. As research shows its strong presence across...
View ArticleAffiliate Marketing: What Is It?
Affiliate marketing is a great way to make an extra income. Once you have everything all set up and ready to go, you can begin making an income from your efforts. Affiliate marketing is when someone...
View ArticleDirect Mail Marketing Ideas for Non-profit Fundraising Events
Running a non-profit organization, you might depend highly on the generosity of the government and local community that provide funds in the form of donations and grants. And the fundraising process is...
View ArticleThe Marketing Principles of a Business
If you are truly serious about making a success out of your business in the long run then there are several factors that if applied correctly and efficiently will make your sales explode to stardom in...
View ArticleDirect Marketing Support Services, Lettershop Services
Most marketing firms do a lot of direct marketing. One might even suggest it’s traditionally the bread and butter of a marketing firm’s income. However, in order to properly manage a direct marketing...
View ArticleHow to Reduce Your Newsletter Printing Services Expenses
Newsletters have a long history in marketing. In one form or the other, they have had a constant presence in the business world and have always been a great tool in boosting the sales. Though email,...
View ArticleWhy Ignoring Direct Mail Marketing is a Bad Idea
Technology has changed the way businesses market their products or services. Now, there is a plethora of marketing services available to choose from. While, most businesses prefer to shift to new...
View ArticleDirect Mail for Non Profits – Some of the Best Practices
Direct mail is the best way to engage people and get in touch with donors who cannot be connected easily through email. As per CMO Council statistics, 70% of Americans feel direct mail is more personal...
View ArticleBenefits of Hand Addressing Direct Mail
There was a time before emails and smartphones when people eagerly awaited their mails in their mailboxes. Personal letters, all kinds of bills and coupons, magazines, brochures, catalogues- everyone’s...
View ArticleAll You Need to Know About Mortgage Direct Mail Marketing
One thing that a mortgage business requires from its customers is their trust on the company and the services it provides. Convincing a prospective customer to do business with you that involves big...
View ArticleThree Steps to Finding a Creative Agency for Your Startup
Startups need fast results. When you are starting business, there is definitely a learning curve. You have so many things on your plate to deal with that you are bound to make a few mistakes. It’s...
View ArticleWhat to Include in a Medical Marketing Campaign?
No matter which business you are in, marketing is a must to stay abreast with the competition around you. Be it a small marketing initiative or an elaborate marketing campaign, it involves a lot of...
View ArticleOpt for Twitter Marketing Service – An Essential Part of Today’s Business
Twitter marketing service has become an essential part of today’s business. While you are implementing social media strategy, never forget to include twitter marketing in your advertising campaign....
View ArticleThe Importance of Brand Strategy in a Successful Business
It doesn’t matter where your business is in terms of its development. Whether it’s a start-up, a small business, or a mid-to-large-sized business on its way to branching off and becoming a corporation,...
View ArticleEverything You Need to Know About the Customer Journey
The customer journey is one of the most vital aspects of any business. It gives you a whole new perspective on what your customers experience with your company. Here are the key factors you need to...
View ArticleIt’s Important to Pick the Right Corporate Video Production Company
Creating original video content that amplifies engagement and increase conversions is not easy task. You should outsource the task of corporate video production to a professional video production...
View ArticleFive Steps for Finding the Best Film Production Company
Videos are easy to assimilate and understand as they are detailed and visually pleasing. Videos also offer higher retention rates when compared to blogs, white papers or any other written marketing...
View ArticleThe Many Advantages of Omnibus Studies
There are literally thousands of ways to gain access to valuable, well-researched data about companies and people. These can range from small, dedicated studies to large, omnibus studies. And while...
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